Yes, that’s right. I said LISTING Agent in the title! For years the mantra for most originators has been to seek out Realtors who work primarily with buyers. The reasoning behind this is obvious. Buyers need mortgages and are looking to purchase a home – easy! As the market…
Last week I posted an article about the loss of productivity our office (and more specifically me) experienced after upgrading from Office 2003 to Office 2007 with a Microsoft Exchange Server. This post is to serve as the yin to that post’s yang. There was in fact a pretty…
This is the year that Goals are NON-NEGOTIABLE I say that as one that has routinely set goals and initially followed them but ended up short of the mark. I have spent time thinking about the “WHY” behind that thought. I have many times said, it’s not my fault,…
Over the Thanksgiving holiday week our entire office upgraded from Outlook 2003 to Outlook 2007, and also upgraded from ‘normal email’ to a MS Exchange server. This transition, like many, had its hiccups. First and foremost spell check no longer worked for me. And when you are as horindus…
Mary Eyler and Mark Green Truth be told, for years I felt I had a pretty darn good understanding of effective marketing practices and CRM. However, over the last eight months Mark Green has put me back into the student seat and has schooled me in the finer points…
Mary’s True Confessions: Remember when M.C. Hammer sang: “You Can’t Touch This”?…..was he talking about “Freddie Mac backed upside down mortgages”??? Let’s travel back in time (no, not to the 80’s and working our parachute pants) to Spring of 2009. There was a waft of new optimism in the air…
Always implement a 90 day probationary period to: measure performance and production, determine “right fit” for your team/organization and to establish clear expectations and correct work-flow habits. Keep an employee journal to mark performance needs and issues, as well as, customer kudos & other wins. If you’re fairly new to the management gig, know…
Image via Wikipedia Blogs are great things. They make publishing our thoughts and services nearly free. Google loves them and all their fresh content. But, there are millions of them. How do you make yours draw attention and produce results? 1. Have a Plan – This is the achilles…
I could write a diatribe on the merits of this case and how finally Big Bank is being properly reprimanded for not taking negotiations seriously…..or I could write reams and reams on why society needs a swift kick in the seat of their pants about personal responsibility. We could…
Ben Martin just made a very insightful post at AgentGenius.com regarding the tricky and slippery slope of calculating Rate of Return in Social Media. A must read. Measuring Return on Investment in Social Media Marketing is fuzzy math Today someone asked me a question regarding the appropriate or best method…