One simple step everyone can take to make their mortgage marketing email efforts more compatible with their social media efforts is to link all of your emails to your social networking profiles or blogs. Most of us already have email … Read More
Oh great – Here comes another one of those “welcome to 2010″ posts! As if that’s not cliche’ right? Haha – You caught me. I am here to welcome you to the topic that is top of mind for most … Read More
I had the honor of representing mortgage bloggers at the recent NAMBWest Conference in Las Vegas a few weeks ago in front of 200 or so mortgage brokers with my friend Jason Berman . Unfortunately, Mark Green wasn’t able to … Read More
Photo Source: Flickr (Lucky Penny Cakes) Before I became a Mortgage CRM guy, I was just another borrower. I remember distinctly a conversation I had with the loan officer I was using to finance a home in 2002. Like many … Read More
Image via Wikipedia A defining moment, a Hollywood hero-shot, a quote to be remembered – famous last words leave a lasting impression. Here are just a few of the great ones that come to mind – “With great power comes … Read More
David Orsini and I got a good chuckle today when proofreading a letter we’d written for one of our clients. 1) David proofed the letter 3x and brought it into my office. 2) Our client proofed the letter and sent … Read More
One of our goals at Top of Mind Networks is to be your database . I think once our new Contact Management System is launched in the next 90 days that will become more of a reality. That being said, … Read More
You May Want to Watch Your Step There!!! Warning, the word “poop” is used several times in this article so please stop here if you have issues with the word “poop” being used in a CRM capacity. So I had … Read More
My family and I spent this past weekend participating in a sport that we really enjoy and are very fortunate that we can participate often - hot air balloon flying! We were at the Pro-Football Hall of Fame Enshrinement … Read More
I recently learned from a couple of really smart guys about a concept called the hype cycle . It’s actually a cool visual meant to illustrate the adoption rates of various technological advances. Photo by Steven Davies That got me … Read More